Surround yourself with your kind of people!

Fuel Marketing Blog ImageWhy is when you go out with a group of work colleagues, friends or family to the pub, a restaurant, the cinema or even a party or celebration, there are some people that you just don’t take to. You can’t explain what it is, but you know that they are not your kind of people. So what do you do – you choose not to spend time with them, instead you find people who you do like and talk/socialise with them instead.

This is self-selection at its most basic. You choose who you want to be with. The same is true in a business arena.

We’ve all being to networking meetings or corporate events where we have avoided people for reasons best known to ourselves. And we’ve all walked away from prospective clients when something just didn’t add up or feel right. So bearing all of this in mind, you need to remember that more than 50% of the people you meet won’t like you – and let’s face it you can’t control what they think about you. So if this is true, why do we waste time trying to please everyone and feel disappointed when we lose out on some new business or a new client?

We shouldn’t beat ourselves up, because if we can self-select, then you can bet  your bottom dollar that the person you are talking to, pitching to or working with is doing exactly the same thing. So instead of wasting time on something we cannot change, it's time you accepted it and just moved on! This way you will be able to avoid the negativity but best of all you will get to spend lots of time with people you like, whose energy synchronises with your own and who appreciate your true worth.

So my advice to you all is five-fold:

  • Be yourself
  • Trust your intuition (gut)
  • Surround yourself with people who make you happy or bring out the best in you
  • Ditch negativity, bitchiness and back stabbing and stay away from the mood hoovers
  • Align yourself with people that you can learn from

For help with your marketing, delivered with a huge dollop of honesty, so that you always know where you stand and what business focus you need to talk, contact Vicky at Fuel on 07766 566690 or email