03 Feb 2016
Posted By: Vicky Boulton
The Promising Prospect?! Thank goodness we are all different. That there’s diversity in each business day and that no two prospect meetings are the same! However, since I set up Fuel in 2011, I have normally been fai
Categories: Marketing
18 Jan 2016
Posted By: Vicky Boulton
Blowing my own trumpet for a job well done! Now I’m not really one for blowing my own trumpet. However, winning a business award that is decided upon by other small business owners is something that cannot pass you by without at least
Categories: Marketing
04 Jan 2016
Posted By: Vicky Boulton
Growth of the "And" Businesses In recent years I have noticed the growth in a certain type of business. I am of course referring to the “And” businesses. What are they you ask? Well if you’ve ever been to a bus
Categories: General
14 Dec 2015
Posted By: Vicky Boulton
Branding - well I've got a logo! If I had a £1 for everyone who thought that branding was about creating a snazzy logo, I would have lots of money. In marketing terms, your logo is only the symbol that represents your brand,
Categories: Branding
30 Nov 2015
Posted By: Vicky Boulton
Are you comfortable being authentic? Marketing by its very nature is not known for its authenticity. Let’s face it Persil never made your whites whiter and who voted British Airways the world’s favourite airline? However,
Categories: Marketing